品牌設計之道
Fashion Illustrator-
Gary Tu
-A fashion illustrator with over 20 years of experience, collaborating with over 100 brands, including SAMSUNG, CHANEL, DIOR, and Ogilvy & Mather Advertising.-
Graphic Designer -
Sentian Dazi
- International Designer with over 10 years of experience in freelance projects. Possesses a unique sense of personal aesthetics and a versatile style. Highly sought after by domestic and international brands. -
-Concept-
01
Brand Design Thinking.
Are you feeling lost when it comes to branding?
This course can help address those issues and provide solutions.
02
Graphic Design Framework
Want to understand the principles of aesthetic in graphic design beyond just software proficiency.
03
Enhancing Sensitivity to Aesthetics
Through the practical experience shared by Garytu and Sentian Dazi, you can achieve more with less effort when it comes to handling freelance projects.
04
Foundations of Color Theory
Terms such as hue, color temperature, saturation, and brightness can be easily confused, yet they each have distinct meanings.
Clear understanding of their differences can enhance the details and texture of your artwork.
05
Improving Marketing Skills
Technical skills and marketing skills are not synonymous.
Improving communication skills relevant to the field is crucial when it comes to handling freelance projects.
06
Brand Advertising Materials
Optimizing your ROAS (Return on Ad Spend), ROI (Return on Investment), CPC (Cost Per Click), CPA (Cost Per Acquisition), and other metrics is crucial for advertising success.
In addition to analyzing advertising data, visual optimization plays an important role in ad campaigns.
- Learn more-
Color analysis involves a detailed examination of colors, and having well-crafted course materials accompanied by instructional videos can greatly enhance the learning experience.
Collecting everyday objects and observing the aesthetics in your surroundings can serve as a source of inspiration for finding beauty.
-Issue-
Insufficient Brand Texture
The overall feel doesn't match the ideal image in mind even spending a lot of money hiring a designer.
The Quality and Service After Taking on A Project
After taking on a project, it can be frustrating when the client keeps requesting modifications and the desired quality and financial return are not met.
I Am A Newcomer and I Want to Learn About Taking on Projects
Just started a new job or recently graduated and have no idea how to communicate with clients?
How to present your portfolio and successfully take on projects?
How to Create A Visual Identity on Your Own
How to apply painting skills and design concepts to brand visuals?
How to Elevate A Brand and Make It More High-end or Premium
When your personal brand has reached a certain level and it becomes challenging to further enhance its quality.
How to Adapt During A Pandemic
When the pandemic impacts physical operations and you want to start digital transformation.
-Business-
Shin Kong Mitsukoshi POP STORE|Illustration Visual-Garytu
The LANDMARK|Illustration Visual-Garytu
Donli Camellia Cafe|Brand Identity-Sentian Dazi
Garytu fashion illustration collection |Painting Album-Sentian Dazi, Garytu
WATCH ANYTIME, ANYWHERE, ON ANY
DEVICE. UNLIMITED VIEWING.
No restrictions on devices, watch the course anytime, anywhere. Whether you prefer learning on your mobile phone on-the-go or enjoying the course on a computer's large screen, it caters to various devices and offers unlimited viewing.
NO INSPIRATION?
WATCH TV.
You can watch GARYTU Online Classes on various devices such as smart TVs, PlayStation, Xbox, Chromecast, Apple TV, Blu-ray players, and more.
4K HIGH-DEFINITION, ONLINE AND
OFFLINE, SURPASSES EVERYTHING.
Worried about not being able to see the important details of your learning through the screen during the class? No need to worry! The entire range of GARYTU Online Classes offers you the highest 4K HD quality. With just one click to pause and zoom in, you can see the painting details more clearly. Providing you with a high-quality experience that feels like learning in person with the masters.
About Entrance Ceremony
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About Entrance Gift
Students who have successfully made payment for the "Art of Brand Design" course will receive our commencement notification at the email you used to register and log in. The notification will contain a link to the entrance ceremony form.
For students who have received the email, please click on the link to complete the information for shipping. Once you've provided the necessary details, we will proceed with the shipment as soon as possible.
The event period is from April 5th to May 25th.
About Class
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About Designer SENTIAN DAZI
Sentian Dazi
Selected as the top international IdN Magazine graphic designer and many international magazines have cooperated with the Garytu brand for many years, a top brand planner who is quite mature in brand planning.
Partner museums:
Ministry of Culture of the Republic of China/Tourist Bureau of the Ministry of Communications/Cultural Bureau of Kinmen County Government/Tourist Office of Kinmen County Government/Cultural Bureau of Taoyuan City Government/
National Culture and Art Foundation/Taiwan Opera Center/National Museum of History/National Taiwan Museum of Fine Arts/Gold Museum of New Taipei City Government/
Taipei Fine Arts Museum/Taipei Digital Art Center/
Cooperative education unit:
National Hsinchu Life Aesthetics Museum/Zhongqiang Optoelectronics Culture and Art Foundation/Xuexue Wenchuang Zhiye/
Cooperation brand:
GARYTU/Ai Li Furniture & Amy Boutique Home Furnishing/Human Flying Troupe/Silver Wing Cultural Creation/A lot of music/A lot of voices/Zhusheng Lecture Hall/Hongyu Digital/Maison de Waa/
Minsheng Electric/HereNow/Invincible Film Industry/One One Film Industry/Times Publishing House/City State Culture/Shang Zhou Publishing -
What can I learn in this class?
1. Basic graphic design framework concepts.
2. Basic brand design structure concepts.
3. To improve their graphic typography skills.
4. The application of hand-drawn illustrations and packaging and practical work.
5. How to complete a piece of work and digitalisation.
6. The production of the main visual of an illustration and how to design it.
7. Matching of packaging materials, aesthetics and brand aesthetics.
8. Learning to make your brand consistent.
9. Learn how to improve the quality of brand advertising materials placed online.
10. To enable even inexperienced brand entrepreneurs to produce their own materials. -
Suitable for learners
Brand owners, aesthetics lovers, art-related workers, creative workers, entrepreneurs, second-time job seekers, job changers, illustrators, brand transformation, communication transformation, small and medium-sized business owners, video creators, e-commerce retail, community editors, event planners, advertising pitchers
1. People who want to increase their aesthetic sense and improve their sensitivity to aesthetics.
2. Those who want to understand the visual thinking of brands
3. Those who want to understand how to find out their own sense of aesthetics.
4. Those who want to understand how illustration can be combined with design and applied to packaging
5. Business owners who want to improve the quality of their brand aesthetics. -
About CROSSOVER ?
Garytu believes that to successfully manage a brand, it also requires designers with different perspectives to communicate together and allow their individual aesthetics to diversify and extend. This course aims to cater to individuals who have a need for brand aesthetic design, using the simplest and most intuitive language to comprehend brand thinking.
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Total epis ?
12 episodes, all 8 hours.
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How many times can I watch the videos?
No period or number of times limits for watching the video after your purchase.
You may watch the videos in anytime, with any devices, such as mobile, tablet and PC. -
How do you cultivate aesthetics?
The cultivation of aesthetics can begin from everyday life. For instance, a beautiful painting, a melodious song, a well-coordinated outfit, the signage along the street, and the scenery along the way—all of these can generate a sense of beauty and sensitivity towards it through visual perception.
Taste, starting from life. -
What is good design?
Design isn't about being good or bad; as long as the composition is balanced, creating a sense of pure and harmonious aesthetics, while effectively conveying the core values of a product or business, that is what constitutes good design.
General
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When will the class get started?
CROSSOVER::GARYTU & SENTIANDAZI to be broadcast on 25 May 2022, (Taipei Standard Time).
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How much is the tuition fee ?
The tuition fee is 2500NT for every season, including 12 eps in the length of 8 hours.
Currency Rate for US Dollar is US$89.5; for Singapore Dollar is S$119.3; for Malaysia Ringgit is RM345.6.(Depends on Currency Rate of the Day)
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How can I pre-order/purchase the course ?
Click on "Pre-order/ Purchase" and proceed to the payment page.
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How to join the online discussion?
If you have purchased a course, an email will be sent to you prior to the start of the course.
Join the Brand Design Way Online Forum
Get Started
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May I watch the videos right after payment?
CROSSOVER::GARYTU & SENTIANDAZI will begin showing on 2022/05/25.
A new episode will be unlocked every week until 12 episodes are all released. -
When the course begins, how to re-login after completing the payment?
For those who have purchased our course before, please click on the block on top right corner and choose Member.
After login to your account, please click "Online Class" and then click "Get Started" to begin your journey.
If the payment page still remains, the followings are some possible reasons and suggested solutions:
1. You haven't login before you click "Get Started" button.
2. Please remember your registed email and password.
3. If you use your Facebook account to make the purchase, please remain this state when you want to watch the video.
4. Make sure you use the same account to view the video. Avoid using the account which you haven't complete the payment.
5. Avoid using other people's email to register your account. -
I have completed the payment and re-login my account, but I still couldn't start viewing the videos and the order statue remains
The followings are some possible reasons:
1. If you pay by direct transfer, it takes about 1 day for confirmation.
2. If this situantion exists after you pay by third-party payment platform, such as ATM transfer or Ibon/Famiport etc, you will have to check whether you login to the correct account. Please login to the account you make your purchase.
3. Please click on the "Forget password" button to check your registed email as the password will be delivered to that mailbox. -
Why do I fail to reset password?
The system will send you a login password to the email address you registered with while you choose to reset your password.
Please use the password provided within the designated time frame to complete the login. Once logged in, you can click on
Member to access the page, then click on "Edit Member Information" to modify your password.
Payment: Domestic Payment Problems
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May I pay by credit card?
Yes, for those who live in Taiwan. We accept VISA、Mastercard、JCB and many other credit card service.
Line Pay -
What to do if I fail to pay by credit card?
Don't worry, just place the order again and complete the payment process.
If you fail to pay many times, please check your internet connection and your card balance.
If you could not complete the purchase, please contact us with Line @vft0728y or e-mail.
We will contact you within 12-24 hours by text or phone. -
May I pay by direct transfer?
Yes, we accept ATM trasfer, wire trasfer and online bank transfer.
If you have any questions related to payment, please inquire through our Official LINE Account.
Payment: International Payment Problems
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May I pay by credit card?
We accepts Paypal, Ecpay, Newebpay.
If you could not pay sucessfully, please contact us by pressing the Contact button and leave your information to wait for our response shortly. Official LINE Account -
Why I failed to pay by credit card?
1. Don't forget to use your local credit card.
2. Please use Paypal to make the purchase. For more details, please see " What could I do if I keep failing to pay with credit card?".
3. Please contact us for assistance.
4. For payment from overseas, please write email to [email protected] and include your name/ nasionality/ mobile number. We will get to you as soon as possible.For those who are from Malaysia and Singapore, we are glad to annouce that we are on our progress to develop some payment methods, such as IPAY88 and APPLE PAY. Stay tuned to our website.
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What should I do if the card payment fails?
Currently, there is an issue with linking PayPal from overseas, so friends who wish to register are kindly requested to register via Email : [email protected]
Please also provide your nationality, name, phone number, and email.
We will send you the PayPal link or payment information for your reference.
Thank you.